The Crossover: Why sports brands are chasing esports viewers and spending millions to reach them

“Alright we’re gonna take a left turn here. A real left turn.” “Almost like a U-Turn and then another U-Turn.” “Competitive video games.” “And I’m laughing because, I can’t think of anything less interesting.” “So this is basically going to be a league watching people play video games.” “Esports.” “Can it truly be a spectator…

With Authority | The Keys To The Chase Center

with authority Aloha welcome to the most muscles in podcast in various sports live from inside the chase Center the first ever podcast recorded inside the Warriors chase Center no hard hats no vests but we have the key to the place [Music] it looks like it came out of a cartoon this is we’ve…

Warriors named Sports Illustrated’s Sportsperson of the Year

THANKS, MIKE. A BIG HONOR FOR THE GOLDEN STATE WARRIORS. THE ENTIRE TEAM JUST NAMED “SPORTS ILLUSTRATED” SPORTS PERSON OF THE YEAR.>>THE WHOLE TEAM.>>THE MAGAZINES EDITOR-IN-CHIEF SAID IT WAS IMPOSSIBLE TO OVERLOOK THE INFLUENCE THEY HAVE HAD AS A COLLECTIVE GROUP THEY HAVE HAD ON THEIR SPORT AND THE BROADER CULTURE THE LAST FIVE YEARS….

Statistical Anomalies in Sports: Boston Celtics & Burnley FC

When it comes to shooting, a Premier League club like Burnley FC and an NBA franchise Boston Celtics shouldn’t have much in common. In football, players uses their head and feet to weave a ball past 11 defenders into a goal 8 years wide and 8 feet tall. In basketball, players need to dribble and…

Inside Sports Management

[MUSIC] I always planned to do this. This was like my life goal. [MUSIC] I played baseball, basketball, football. Hockey, soccer, everything. I literally, every morning I ate sports for breakfast. I wanted to be a professional athlete and then of course, I capped out at 5’9″, 150 pounds and I realized that career was…